Y.O! Photography and Greg Chimel

Y.O! Photography and Greg Chimel

VMR

Nestled amongst a long line of luxury designer stores, VMR does a fine job in standing out: its checkerboard floors and painted ceilings and walls courtesy of artist Lefty Out There are just the beginning of its graphic features. VMR’s roster of designers includes Off-White, Heron Preston, Palm Angels, RTA, R13, and Rick Owens. And they’re not the only labels that owner Tina Kourasis is excited about: “I’m always looking for new labels that are on-brand for us, but at the same time I try to inject a bit of fantasy. It’s always a balance between art and commerce.”

49 East Oak Street, Ground Floor

312.330.3778

www.vmrchicago.com

Monday – Saturday 11am-6pm

Sunday 12-5pm